Job Title: Senior B2B AnalystSalary: £37,000...
Job Title: Senior B2B Analyst
Salary: £37,000 - £42,000
Contract Type: Permanent
Location: Dunstable, LU5 5XE, hybrid working, 3 days a week in the office, 2 days from home
We’re looking for a Senior Business Analyst to support our Sales team. The Senior B2B Analyst plays a critical role in the B2B Sales & Distribution team, delivering insights into Premier Inn and their customers activities through rigorous analysis and measurement.
You’ll work closely with the B2B senior management to provide analysis, reporting and insight, to validate our agreed strategies and tactics, support effective decision making and maximise revenue and business intelligence.
You’ll be able to leveraging all available sources of B2B (Business to Business) data and MI and the Senior B2B Analyst will work with the Senior B2B managers to maximise revenue across Direct Sales (Business Booker, Groups), Indirect Sales (Travel Management Companies, Online Travel Agents) and Premier Inn Business Account.
You will also be responsible for creating monthly Exec summary updates on B2B performance, plus developing departmental sales targets and dashboards in PowerBI.
Why You’ll Love It Here:
- Private healthcare
- Up to 10% matched pension
- Up to 60% discount on Premier Inn stays and 25% discount on our Restaurant brands
- Annual Incentive of up to 15%
Knowledge & Skills Required:
- Proven advanced analytical capability in a corporate environment, preferably with a numerical/analytical degree or similar as a foundation.
- Strong interpersonal skills and able to communicate complex performance insights to multiple senior stakeholders.
- Ideally, experience using SQL for data manipulation and analysis in a commercial environment.
- Strong data manipulation and visualisation skills, with good presentation capability. Experience in PowerBI (essential) or Tableau (desired).
- A good communicator who can be confident to explore and discuss challenges with their peers and working collaboratively to find effective solutions to complex trading issues.
- Experience in a relevant industry desirable (hospitality, airlines, retail etc).
- Highly analytical and curious in their thinking and approach, and must be able to draw on their ability to identify trends and patterns in trading performance data, turning this into insight and formulating action plans.
We’re Whitbread the UK’s largest hospitality business with over 1,200 hotels and restaurants across the UK but we’re more than that. We’re the 38,000 people who make everyday experiences special that delight over 5 million guests every month.
We are proud to have been recognised as a Top Employer for 14 consecutive years, voted a top apprenticeship employer by Department of Education and Rate my Apprenticeship, this year we placed #10 in the Stonewall Workplace Equality Index for our commitment to LGBTQIA+ inclusion at Whitbread and have been awarded as a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix as the only hospitality company leading the way in terms of Inclusion.
We believe that everyone is unique and there should be no barriers to entry and no limits to ambition. We are committed to being an inclusive organisation that values diversity and welcomes your application whatever your background or situation.
Under-represented groups such as women, ethnic minorities, people with disabilities & members of the LGBTQIA+ community (those who identify as lesbian, gay, bi, trans and non-binary or those who use a different LGBTQIA+ term), are strongly encouraged to build a career with us. Speak to us about workplace adjustments, part-time and flexible working. Where possible we will support this.
Job ref: 76792-4492
Advertised: 13 Jun 2025
